I conceive and create content which connects brands with people.
I’m currently the Head of Creative & Production at Publicis Media in London. This website is a personal archive of my favourite projects.
I started my career in 2003, co-founding a studio which predominantly worked with the music industry. I directed music videos and designed record sleeves. Artists and labels included Paul Weller, Manic Street Preachers, Bloc Party, Sony BMG, Universal, Rough Trade and EMI.
In 2008 I became a freelance designer/director specialising in motion-based content for some of the biggest media owners, agencies and brands in Europe. Clients included The Telegraph, Time Inc. (formerly IPC Media), Carat, Dentsu-Aegis, Vizeum, Manning Gottlieb OMD, Unruly Media, Topman, Soho House, Sainsbury’s, TAG Heuer and Citroën.
I also taught and lectured on the BA (Hons) Graphic Media Design, BA (Hons) Design for Advertising, and the MA Branding & Identity courses at London College of Communication.
In 2014 I was headhunted by The Telegraph to become the Creative Director of Video. Tasked with leading its commercial video offering, I delivered a 275% increase in revenue and a few awards by significantly improving the quality of work and effectiveness of video content.
I left in October 2017 to join Publicis Media.