IPC Marketing Services

My roles: Concept, design, animation

Commissioned to promote IPC Marketing Services, a service aimed at helping SMEs with digital marketing.

I worked with the team at IPC Media to develop the script before designing and animating it. This is specifically designed to complement a previous film I made for IPC. As with that project, I created a narrative and visual structure that didn’t rely on stats and sales figures or previous IPC content, allowing for a fresh and engaging piece of content in itself.

I also made a screen recording capturing the process that went into making it, which can be viewed here.